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Diamond and Jewelry Articles



March 2006

How to sell a diamond

Bryan Boyne, G.G.(GIA)

One of the wonderful things about diamonds is that they retain value. Many expensive items such as automobiles depreciate over time and eventually become worthless. A diamond of good quality will always have value and that value generally increases with time. The value increase or decrease relative to the original purchase price of a diamond depends on several factors: How well the diamond was originally purchased, when it was purchased, what the market has done since the date of purchase, and how it is marketed.

In cases where a diamond is purchased at a high priced retail establishment and held for a short time, the resale price might be far less than the purchase price. On the other hand, if the diamond was originally purchased competitively years earlier the liquid price might be more than originally paid. The bottom line is, the better the original deal and the longer the diamond is held, the more value that can be realized when reselling it.

Certified diamonds are easier to sell for a fair price. A diamond with a report from a respected lab has a predictable value. A non-certified stone is more subjective and dealers and diamond brokers must predicate offers based upon the lowest possible grade in order to protect themselves from making a buying mistake. Therefore, offers on non-certified stones will be consistently lower.

Appraisals can help in selling to individuals but are generally not important to jewelers or diamond brokers. Appraisal valuations do not follow any strict formulae and can vary significantly from one appraiser to the next for a variety of reasons. The primary purpose of a legitimate appraisal is to establish insurance limits. Diamond professionals do not rely upon appraisals as a basis for cash offers.

In deciding how to sell a diamond, you need to consider two things: How quickly you need the money, and how much time and effort you personally want to devote to the process.

There are various options available to sell a diamond. You can sell to a diamond broker, a retail jeweler or an individual, or consign the diamond to a jeweler. *Extreme caution should be excercised if advertising to sell a diamond to the public.

Make sure that the company you deal with is reputable and well connected to the market. A good quality jeweler with good store traffic may be able to offer you the opportunity to get a little better price through consignment. Many jewelry stores have a consignment case where they offer diamonds at discounted prices. But be aware that it may take quite some time to find the right buyer through this method. In the end you may just have to settle for a cash price anyway.

Gem Diamond Company is always willing to advise and assist. Please feel free to contact us if you have a diamond to sell. You can use our special request form to send us details and contact information. We will respond promptly with preliminary information based upon the information you provide. We can then provide you with instructions for shipping the item securely to us for evaluation and a cash offer.

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